March Madness and Advertising: Use of NCAA Trademarks (2023 Update – Part 1)
With Selection Sunday this weekend, the 2023 NCAA Collegiate Basketball Tournament is about to begin. As faithful readers of this blog know, broadcasters, publishers and other businesses need to be wary about potential claims arising from their use of terms and logos associated with the tournament. NCAA Trademarks The NCAA owns the well-known marks March... Continue Reading…