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The Clock is Ticking Towards the Super Bowl: 2022 Update on Super Bowl Advertising and Promotions

By Mitchell Stabbe|2022-01-27T11:05:09-06:00January 27th, 2022|Legal News|

There was record viewership for the last-second victories in each of the 2022 NFC and AFC Divisional Round games. Thus, the interest in this year’s Super Bowl game may be unprecedented and advertisers may want to take advantage. For the last six years, I have posted guidelines about engaging in or accepting advertising or promotions... Continue Reading…

As Super Bowl Approaches, Advertisers Should Be Aware of The NFL’s Efforts to Protect Its Golden Goose – 2018 Update on Super Bowl Advertising and Promotions

By Mitchell Stabbe|2018-01-11T10:59:11-06:00January 11th, 2018|Legal News|

For many years, we have posted guidelines about engaging in or accepting advertising or promotions that directly or indirectly allude to the Super Bowl without a license from the NFL. We are at that time of year again, so here is an updated version of our prior posts. The Super Bowl means big bucks. It is...… Continue Reading