sweet sixteen trademark

March Madness Trademarks: Avoiding a Foul Call from the NCAA (2020 Update)(Part 2 – Even if the Tournament is Off)

By Mitchell Stabbe|2020-03-13T07:49:53-05:00March 13th, 2020|Legal News|

While the NCAA has called off March Madness, promotions may still be continuing, and we certainly hope that the tournament will be back again next year. So we figured that, as this article was already written, we might as well publish it. Yesterday, we wrote about the history of the NCAA’s assembling of the rights... Continue Reading…

March Madness Trademarks: Avoiding a Foul Call from the NCAA (2020 Update – Part 1)

By Mitchell Stabbe|2020-03-12T10:56:06-05:00March 12th, 2020|Legal News|

With the NCAA Basketball Tournament about to begin (though without an audience at the games), broadcasters, publishers and other businesses need to be wary about potential claims arising from their use of terms and logos associated with the tournament, including the well-known marks March Madness®, The Big Dance®, Final Four®, Women’s Final Four®, Elite Eight,®... Continue Reading…