Mitchell Stabbe, our resident trademark law specialist, today takes his annual look at the legal issues in Super Bowl advertising and promotions (see some of his past articles here, here, and here). Take it away, Mitch: As a life-long fan of the Baltimore Ravens (the life of the Ravens, not my life), my interest... Continue Reading…
There was record viewership for the last-second victories in each of the 2022 NFC and AFC Divisional Round games. Thus, the interest in this year’s Super Bowl game may be unprecedented and advertisers may want to take advantage. For the last six years, I have posted guidelines about engaging in or accepting advertising or promotions... Continue Reading…
For the last five years, I have posted guidelines about engaging in or accepting advertising or promotions that directly or indirectly reference the Super Bowl without a license from the NFL. As hard as it may be to believe, the NFL has almost made its way this season to another championship game, so here is... Continue Reading…
For the last five years, I have posted guidelines about engaging in or accepting advertising or promotions that directly or indirectly reference the Super Bowl without a license from the NFL. As hard as it may be to believe, the NFL has almost made its way this season to another championship game, so here is... Continue Reading…
For several years, I have posted guidelines about engaging in or accepting advertising or promotions that directly or indirectly reference the Super Bowl without a license from the NFL (see, e.g. our articles here and here). It’s that time of year again, so here is an updated version of my prior posts. The Super Bowl... Continue Reading…
For several years, we have posted guidelines about engaging in or accepting advertising or promotions that directly or indirectly allude to the Super Bowl without a license from the NFL. It’s that time of year again, so here is an updated version of our prior posts. The Super Bowl means big bucks. It is estimated...… Continue Reading
With the Super Bowl fast approaching, broadcasters and other media companies are planning advertising and promotions around the big game. Here is some advice to broadcasters from Mitchell Stabbe, a lawyer from my firm who has spent over 30 years counseling businesses on trademark issues, about legal cautions to consider in finalizing your plans: In addition to… Continue Reading